Together we make every pixel count!
Ten reasons original content rules - image banner!
If you want readers to read and react to your content, give them a reason to do so. Inspire people to react to your content and take action, such as sharing it with their friends. Original content promotes credibility!
You’re the expert. Show this through original content. It’s easy to dispense expertise when your content outperforms competitors. Consumers recognize expertise when given authoritative content!
Original content improves click to sales conversion through targeted publishing and knowing how to meet customer demand.
Original content specifically targets audiences. Exactly what your customers are looking for.
We searched ‘Italian Dining in Reno” and a ‘Italian Dining in Reno’ blog post showed up on the first page.
Reservation made! Click to sales conversion complete!
Consumers connect with those who provide relevancy to their needs.
I get up an hour early to read my news, tech, social and blog feeds. Coffee is a staple, but wrestling time with disparate content is not.
Ten reasons original content rules - click to sales banner image!
Original content delivers specific information, on topic, in precise detail, targeting specific markets. Search algorithms qualify original content as most credible in key search terms.
What motivates someone to click a web link? Why do you click a website link?
Original content targets specific audiences. Those already searching for your products, services and promotions.
Plan your content. Target your audience. Activate the 10 Reasons Original Content Creation Rules!
A call to action is irrelevant without motivation to act!
Ten reasons original content rules - graphic design!
Original content answers common questions about products or services in real time. This is great customer service, and closes sales!
Original content inspires interest. Focused content helps consumers make purchase decisions, inspires quality connections and trust. Original content creates brand recognition!
Maintaining a blog on your website is the single most effective tool a small business can deploy. Every blog post becomes a new page on a website for bots to crawl and rank your site. Blog posts become SEO super highways, with direct links to your website.
Original content rules in so many ways. Original content helps consumers find and make informed decisions. Original content builds trust, brand and product recognition.
I create and publish original content, mange websites, social media, and marketing campaigns for small business. As a content developer I collaborate directly with you to define target audiences. Only then do we begin to produce content.
Adhering to a content strategy which employs a 60/30/10 publishing formula is good practice. 60% original content. 30% curated content. 10% syndicated content. If you want others to share your content it’s imperative to share their content too, and an SEO best practice.
A 60/30/10 publishing formula works well for many businesses but not all markets are created equal. Don’t blindly follow this advice. Collaborate with a professional to define exactly what works best in your industry.
Call to me to discuss how I can increase click to sales conversion rates through original content publishing.
Apply the ten reasons original content rules, and see your click to sales conversion rates improve tenfold.
Your business is not amateur. Why should your content be anything less?
The adage “Marketing does not cost it pays” is only true for those who do!
Real time metric analysis help guide efforts through accurate data.
Thank you for reading.
Connect on LinkedIn.
© Kent McCracken
Recent Comments